Havaianas, Havaianas Sandals, Havaianas Flip Flops, Havaianas Womens, Havaianas Girls


				0 items Live Help \| My Account \| Order Tracking \|


Men Women Kids Accessories Shoes SALE

havaianas sandals

home > brands > havaianas

Find by:

Color

Size

Sort by:

Price Latest

5 products found

HAVAIANAS Slim Peacock Womens Sandals - Chocolate
$21.99

HAVAIANAS Slim Season Womens Sandals - Grey
$21.99

HAVAIANAS Top Womens Sandals - Brown
Was: $12.99
Now: $9.99

HAVAIANAS Top Womens Sandals - Black
$15.99

HAVAIANAS Top Womens Sandals - White
Was: $12.99
Now: $11.99

Havaianas History...

1907 - Simple and cheap sandals called alpargatas used by coffee collectors arrive in Brazil and get a factory.

1962 - Inspired by Japanese Zori flip-flop sandals. The plant begins to produce a Brazilian version with a big difference: rubber. A natural product is born that is 100% natural, durable, comfortable and inexpensive.

1965 - Named Havaianas, 1000 pairs of these sandals are sold per day. Consumers find them in neighborhood markets and small establishments.

1970 - A publicity campaign with the comedy star, Chico Anysio, claims that Havaianas are "the legitimates" as a way to try and differentiate from the large amount of imitations that have appeared.

1994 - In order to deal witha crisis caused by a sales and profit downturn, Havaianas brand launches a single color sandal: Havaianas Top. Accompanied by a group of well-structured marketing strategies, the product wins over upper classes, making this a banner year in the life of Havaianas.

1996 - A new advertising campaign revives the brand and classifies Havaianas as an elegant and unique product. Magazine ads reach a previously unexplored segment of the public.

1998 - Havaianas Brazil are launched along with the World Cup in France. New lines and styles continue to expand the family.

2000 - There is high morale at Havaianas. The planet's best known personalities and other celebrities are photographed using Havaianas.

2001 - Export of the sandals literally takes off.

2001 to Present - Havaianas cover the pages of the best internatinal fashion magazines and become a world wide craze. They appear in the Planet's most coveted display windows. They become a fashion icon and are regular figures at fashion shows and large events such as Sao Paulo Fashion Week and The Oscars.

The above information is from the Havaianas website.

Corporate Info

Help

Visit Us On

About Us
Jobs
We Care
Privacy Policy

Order Info
Site Map

Gift Cards
Wish List
Contests & Events

MySpace
Facebook
Twitter

Request a Catalog